Farm broadcasters work to end hunger

While food insecurity affects 47 million people in America, it has a disproportionate impact in rural areas of the country. To bring attention to the crisis and with the goal of providing one million meals for hungry people, the National Association of Farm Broadcasting introduced the NAFB Hunger Campaign. NAFB Hunger is designed to help provide food and resources for people facing hunger, including those in rural communities, by directing donors to the Feeding America® network of partner food banks. NAFB stations and network broadcast members are reaching rural audiences through public service announcements and other communications to drive donors to a dedicated website: nafbhunger.com. “Through the power and reach of farm broadcasters and others in the NAFB Community, we’re striving to make a difference in the communities we serve,” said NAFB President Jeff Nalley. “Rural America experiences a disproportionately higher rate of food insecurity compared to urban and suburban areas.”